Tokidos

Tokidos is the first tech and gaming platform, dedicated to kids that also allows grown ups to join the fun and create memorable moments all together.

My goal was to create a brand identity that resonates with both children and adults, fostering a sense of connection and engagement across all age groups. I aimed to evoke feelings of happiness, hope, and a love for learning, ensuring that the design is both welcoming and inspiring. By taking the lead on the art direction, I incorporated playful yet thoughtful elements that visually convey these emotions. This approach allowed the brand identity to reflect the values of joy, optimism, and the transformative power of education while maintaining a cohesive and appealing visual language.